Visitor recency lets you track who is coming back to your shop. It is categorizing the visitors based on how much time has elapsed since their last visit.
If you have not viewed your recency data before, follow the instructions below to see it
- Log in to Google Analytics
- Click "View report"
- Click "Visitors"
- Click "Visitor Loyalty"
- Click "Recency"
So, I had 139 new visitors today.
I have 7 visitors who were just on my shop yesterday.
I have 6 visitors who were just at my shop 2 days ago.
I have 1 visitor who were just at my shop 3 days ago
I have 1 visitor who were just at my shop 4 days ago
I have 1 visitor who were just at my shop 5 days ago
I have 1 visitor who were just at my shop 6 days ago
I have 3 visitor who were at my shop somewhere between 8-14 days ago.
I have 1 visitor who were at my shop somewhere between 15-30 days ago.
I have 2 visitor who were at my shop somewhere between 30-60 days ago.
I have 5 visitor who were at my shop somewhere between 61-120 days ago.
Any visitor that is a new visitor (never been to your shop before) will be categorized in the "0 days ago" data. Any returning visitors will be categorized based on when they were last in your shop. If a returning visitor comes to your shop multiple times in one day their visits will be counted in the "0 days ago" since technically they were just on your shop previously that day. There is a good example of this in the comment section if you would like more information.
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xoxo
susan.
